Amazon Luna

Team: Maxwell VanHook (AD), Jolie Foo (Designer)

Challenge: Create brand visual identity and landing page for Amazon’s new cloud gaming platform and controller Luna. The goal was to create a dynamic brand that spoke to the fluid nature of the platform. We used nodes as a visual motif to reinforce that Luna is the gateway to a wide array of gaming worlds.

 
 
 
 
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Design Execution

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